World Liberty Financial (WLF), a digital asset platform with ties to the Trump family, is moving forward with significant expansion plans, according to CEO Zach Witkoff at the Token 2049 event in Singapore on October 1st.
Witkoff, who appeared alongside WLF co-founder Donald Trump Jr., announced the expected launch of a crypto debit card. This card aims to “bridge assets with everyday crypto spending,” with a pilot program slated for the next quarter and a full launch expected in either Q4 of this year or Q1 2026.
The CEO also highlighted WLF’s active work on tokenizing real-world assets such as real estate, oil, and gas. Witkoff posed the possibility of purchasing tokens representing stakes in major properties, like “Trump Tower Dubai,” arguing that this would democratize access to investing in “Class A real estate” beyond traditional avenues like REITs.
Recent Developments and Controversy
These expansion efforts follow several recent milestones and a major controversy:
- Token Launch: WLF’s native token, $WLFI, became available to the public just one month ago, though its initial price performance was weak.
- Stablecoin: In March 2025, WLF launched USD1, a stablecoin pegged to the U.S. dollar.
- Controversial Deal: In May, WLF announced that MGX, an Abu Dhabi firm backed by the state, planned to invest $2 billion worth of USD1 into the crypto exchange Binance. This deal has drawn sharp criticism from U.S. Senators Elizabeth Warren and Jeff Merkley, who labeled it a “staggering conflict of interest.” They expressed concern that the deal could allow the Trump and Witkoff families to “profit from foreign corruption” by expanding the use of their stablecoin.
Despite the ethical scrutiny, WLF appears committed to advancing its crypto payment and asset tokenization ventures.
October 2025, Cryptoniteuae
