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Animoca Brands forecasts massive user influx to Web3 via TON/Telegram

Animoca Brands, a leader in Web3 gaming and the metaverse, is making a big bet on the Telegram-linked TON (The Open Network) blockchain. Their partnership aims to bring over 100 million new users to the world of Web3, according to a recent statement.

This ambitious target stems from TON’s integration with Telegram, a messaging app boasting over 800 million users. Animoca Brands believes this easy access point, combined with TON’s infrastructure, will be a major driver of Web3 adoption.

Here are the key elements of the Animoca Brands and TON partnership:

  • Animoca Brands becomes TON’s largest validator: This strengthens the TON network and signifies Animoca’s commitment to its growth.
  • Focus on Web3 gaming:  Animoca Brands will explore bringing their portfolio of over 400 Web3 projects to Telegram. TON Play, a gaming infrastructure project on TON, is expected to play a crucial role in enabling these launches.
  • Analytics platform for TON ecosystem: Animoca Brands will contribute an analytics dashboard to monitor activity within the TON ecosystem, providing valuable insights for developers.

This collaboration between a major Web3 player and a user-friendly platform like Telegram has the potential to be a game-changer for Web3 adoption. By making it easier for people to experience blockchain-based games and applications, Animoca Brands’ prediction of over 100 million new users joining Web3 through TON/Telegram could become a reality.

July 2024, Cryptoniteuae

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Vaibhavv Ali
Vaibhavv Ali

Vaibhavv Ali is the founder and editor of Cryptonite (cryptonite.ae), an independent digital-asset news and analysis publication with a UAE focus. He covers virtual-asset regulation — VARA, ADGM and the UAE Central Bank — alongside real-world-asset tokenization, stablecoins and agentic AI in finance. Every Cryptonite article is human-edited and its sources are linked. He is also a celebrated speaker and host.

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