The TON Foundation has officially launched Adsgram, a new third-party platform that allows developers to monetize their Telegram mini-apps through advertising. This innovative tool enables developers to connect their mini-apps to an advertising system and earn Toncoin (TON) by displaying ads within their applications.
Adsgram offers a variety of ad formats, including 15-second video ads, static banners, and upcoming features like channel subscriptions. It supports basic ad payment models, such as CPM (cost per thousand impressions) and cost per mille, and tracks important metrics like click-through rate, conversions, and fill rate.
The platform is designed to be easy to use and provides developers with a range of tools to help them maximize their ad revenue. Adsgram’s network already boasts up to 8 million impressions per day, with traffic coming from countries like Nigeria, Bangladesh, Germany, and more.
According to Adsgram co-founder Vadim Sterlin, the platform aims to solve the monetization challenges faced by developers in the game finance (GameFi) sector on Telegram and within the TON ecosystem. By providing a simple and effective way to earn Toncoin through advertising, Adsgram is poised to transform the way developers monetize their mini-apps.
Adsgram differs from Telegram Ads, the official Telegram ad platform for channel owners, which was launched in March. While Telegram Ads focuses on channels, Adsgram specifically caters to mini-app developers, providing a unique monetization opportunity within the Telegram ecosystem.
With its diverse ad formats, user-friendly interface, and growing network, Adsgram is set to become a valuable tool for developers looking to generate revenue from their Telegram mini-apps. As the platform continues to evolve and expand its features, it promises to further enhance the monetization landscape for developers within the TON ecosystem.
June 2024, Cryptoniteuae
