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CellPay Acquires Tila Top Up, Expands Retail Network to Boost Financial Inclusion in the US

Payment technology firm CellPay has acquired Tila Top Up, a platform specializing in prepaid and digital recharge services. This strategic move is intended to significantly expand CellPay’s retail network and further its mission of advancing financial inclusion for underserved communities across the US.

Key Outcomes of the Acquisition:

  • Expanded Footprint: The acquisition immediately adds thousands of new retail locations to CellPay’s network. This provides greater access to essential wireless and digital payment services for consumers who prefer cash or are underbanked.
  • Enhanced Retailer Support: According to CellPay CEO Parvez Jasani, the acquisition strengthens local retailers by improving product availability, margins, reporting speed, and analytics.
  • Fintech Ecosystem Growth: Integrating Tila Top Up partners will enhance CellPay’s existing platform, bringing new features such as improved store dashboards, a wider range of gift card options, international top-ups, and the addition of crypto-enabled payment capabilities.

CellPay, founded in 2016, already serves millions of customers through convenience stores and small merchants. COO John Lim emphasized that the combined companies will better support small businesses and ensure communities, particularly households with limited banking access like single parents and immigrant workers, have reliable access to digital financial services.

CellPay, which currently has integrations with over 80,000 billers, plans for further national retail growth in 2026 and the introduction of new fintech products aimed at underserved households.

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Vaibhavv Ali
Vaibhavv Ali

Vaibhav Ali is the founder and editor of Cryptonite (cryptonite.ae), an independent digital-asset news and analysis publication with a UAE focus. He covers virtual-asset regulation — VARA, ADGM and the UAE Central Bank — alongside real-world-asset tokenization, stablecoins and agentic AI in finance. Every Cryptonite article is human-edited and its sources are linked.

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