World Liberty Financial (WLFI), a crypto project with ties to Donald Trump’s political circle, has further cemented its relationship with the Tron ecosystem, following a significant investment from Tron founder Justin Sun. Sun, who was already a member of WLFI’s advisory board, became the project’s largest investor after contributing $30 million in November 2024. This investment positions him as the biggest WLFI token holder, furthering his influence in the project's development.
The project raised $90 million through the sale of its WLFI tokens, with Sun’s contribution making him the largest single backer. While the specific amount of TRX tokens World Liberty plans to purchase remains unclear, the organization has already made notable investments in major tokens like AAVE and LINK. The move to align itself more closely with the Tron ecosystem indicates a deeper commitment to integrating blockchain technology and furthering crypto adoption.
World Liberty Financial has big ambitions, with a focus on revolutionizing the financial landscape by offering crypto-based financial services to a broader audience. The project is closely associated with Trump, who has been described as a "chief crypto advocate." This relationship has fueled speculation that the crypto sector could see a new level of institutional support and regulation if Trump returns to the White House. His potential return has been hailed as a “seminal moment” for the cryptocurrency industry, with many expecting his influence to provide greater legitimacy and traction to crypto projects.
Meanwhile, Tron is actively engaging with the political landscape. The company sent a delegation to Trump’s inauguration and supported the "crypto ball" event held in Washington, D.C., in January 2025. This underscores Tron’s growing involvement in both the political and financial sectors as it seeks to expand its reach and influence.
In addition to his investment in WLFI, Sun’s involvement with the project extends to a series of strategic investments in decentralized finance (DeFi) tokens. In November 2024, World Liberty Financial’s portfolio expanded significantly, with investments in DeFi tokens such as ETH, ONDO, ENA, LINK, and AAVE. At its peak, the portfolio was valued at over $80 million, showcasing the project’s growing influence and its commitment to advancing the use of blockchain and crypto technologies in the global financial system.
January 2025, Cryptoniteuae