Trump Media & Technology Group (TMTG), the parent company of Truth Social, appears to be teaming up with Crypto.com to push into the exchange-traded fund (ETF) market. This move is part of TMTG's broader strategy to diversify into financial services, leveraging Crypto.com's expertise in cryptocurrency trading.
Recent reports suggest that TMTG plans to launch ETFs under its Truth.Fi brand, with Crypto.com as a partner. The collaboration is expected to focus on digital asset ETFs, potentially including Bitcoin and other cryptocurrencies. TMTG has indicated plans to invest up to $250 million in these new investment vehicles, which will be managed by Charles Schwab, a well-known brokerage firm.
The ETFs are likely to offer investors exposure to the cryptocurrency market, aligning with TMTG's "America First" principles. This could include products that differentiate themselves by focusing on American energy, manufacturing, and other sectors, alongside crypto assets. However, specific details about the ETF products and their components are still forthcoming.
Given the recent nature of this development, reported on March 24, 2025, the partnership is in its early stages. More information is expected as TMTG and Crypto.com work through regulatory requirements and product development. This could be a significant step in integrating traditional financial instruments with the cryptocurrency market, offering new investment opportunities for those interested in both sectors.
Recent X posts suggest that TMTG has signed an agreement with Crypto.com to launch ETFs through Truth.Fi. For instance, an X post from @WatcherGuru on March 24, 2025, states, "JUST IN: 🇺🇸 Trump Media signs agreement to partner with Crypto.com and launch ETFs" (X post). Similar posts from other accounts, such as @Allinwithalex and @MemecoinApe69, reinforce this, indicating a partnership focused on ETF launches (X post, X post).
The partnership is expected to leverage Crypto.com's expertise in cryptocurrency trading to offer a range of ETF products, potentially including exposure to Bitcoin, Cronos, and other digital assets, as suggested by a stock market news site (Trump Media's $250M Crypto Expansion: Major ETF Launch Plan with Crypto.com Revealed). TMTG's earlier filings for trademarks, such as "Truth.Fi Bitcoin Plus ETF," indicate a focus on crypto-related ETFs, and the partnership could expand this to include international markets like the US, Europe, and Asia, with Charles Schwab serving as custodian (Trump Media files for ‘Truth.Fi Bitcoin Plus ETF’).The investment strategy aligns with TMTG's "America First" principles, aiming to provide investors with opportunities in American energy, manufacturing, and other sectors, alongside cryptocurrency exposure. This is part of TMTG's broader diversification strategy, given its modest revenues and significant losses, as noted in recent reports (Trump names cryptocurrencies in strategic reserve, sending prices up | Reuters).
The partnership between TMTG and Crypto.com for an ETF push seems likely based on recent X posts and news reports, though details are still emerging. This collaboration could position TMTG as a significant player in the crypto ETF market, leveraging Crypto.com's expertise and user base. However, the complexity of regulatory approvals and the novelty of Crypto.com's involvement in ETFs suggest that the full scope and timeline will become clearer in the coming months.